ADVERTISING ONE
This course provides a comprehensive introduction to the dynamic world of advertising photography, equipping students with the essential skills and creative vision needed to succeed in this competitive field. The curriculum encompasses a diverse range of aspects, from capturing compelling subject matter, such as portraits and meticulously crafted still-life compositions, to emphasizing content and innovative concepts. Through engaging lectures, students explore the intersection of art, practice, and business within advertising photography, examining visual strategies that resonate with target audiences and drive brand success. Highlights include insights from guest speakers—industry professionals sharing real-world experiences, industry knowledge, and creative perspectives—giving students a realistic glimpse into a career in the field. The course aims to inspire students to craft compelling narratives, master visual techniques, and build a solid foundation for their future in advertising. It fosters an environment where creativity, strategic thinking, and industry engagement come together to prepare students for success.
